ITV the UK TV channel responsible for broadcasting the Brit Awards have apologised to Adele for cutting her acceptance speech short after she won the British Album Of The Year award at last night’s ceremony (February 21).
The singer had flipped her middle finger after host James Corden interrupted her at the winner’s podium in order to allow Blur to start their show-closing set.
Corden subsequently said he was “upset” that he had been forced to interrupt the ’21′ songstress, while Adele has commented on the controversy to confirm that her gesture was aimed at “the suits, not the fans”.
ITV have now released a statement commenting on the fiasco, which reads:
“The Brits is a live event. Unfortunately the programme was over running and we had to move on. We would like to apologise to Adele for the interruption.”
A spokesman for The Brit Awards, meanwhile, said:
“We regret this happened and we send our deepest apologies to Adele that her big moment was cut short this evening due to the live show over-running. We don’t want this to undermine her incredible achievement in winning our night’s biggest award. It tops off what’s been an incredible year for her.”
Fellow UK singer Lily Allen took to twitter to say she wasn’t surprised that Adele was cut off saying:
“I’d rather hear Adele’s speech….I can’t say I’m surprised. It was like the music industry’s attitude to women played out as a metaphor.”
The incident came at the end of a triumphant night for Adele, who also scooped the British Solo Female Artist gong and made her live return with a performance of ‘Rolling In The Deep’.